• Sat. Jun 3rd, 2023

Watch: SM Entertainment Details IP Monetization Strategy And Goals Under SM 3.0 In New Video Statement


Feb 22, 2023
SM Entertainment (hereafter SM) has released a new YouTube video detailing their IP (intellectual property) monetization strategy for SM 3.0. On February 21, SM released a follow-up YouTube video titled “SM 3.0: IP Monetization Strategy,” which is part of their second strategy to implement SM 3.0. SM Entertainment CFO (Chief Financial Officer) Jang Cheol Hyuk

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